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呼市召开2011年1-6月彩票市场分析暨财务培训会
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2011年1-6月份彩票市场分析暨财务培训会于7月6日,在呼和浩特市召开,内蒙古体育局副局长李远、内蒙古体彩管理中心主任薛有全、副主任仝保进、中心各部分负责人以及12盟市和2个计划单列市分中心主任和财务工作负责人及相关工作人员参加会议。# z7 N. }3 r: i1 A. O- @0 i3 g
7月7日,针对1-6月内蒙古体育彩票销售工作的总结及后半年体育彩票销售工作的具体措施讨论会有序进行,内蒙古体育彩票管理中心主任薛有全首先对已经完成的1-6月体育彩票销售形势进行了具体的分析,中心各业务部门分别针对后半年的工作做了详细的部署和规划,对下一阶段拟开展各项工作方案进行通报。12各盟市也针对各自的情况总结分析上半年的销售情况,提出对下一阶段工作的意见和建议。" {: y2 S9 r0 _/ i1 q' I
自治区体育局副局长李远在会上讲话,首先肯定了此次会议对于内蒙古体育彩票下半年销售工作的意义,以及各盟市对上半年工作的总结以及提出的意见和建议,他说:“总体上时间过半,任务过半,这次会议对于内蒙古体育彩票下半年工作开展具有重要意义,1-6月内蒙古体育彩票中心以及各盟市管理分中心针对销售工作所采取的措施和都取得了实效,销售量均有所提高,但是相对于同行业比和市场份额,以及全国的排位没有变化,2011年的体育彩票销售是否在年终得到一个好的销售成果,对于我们的销售队伍来说形式还是严峻的,可以说是增长和危险并存。”; c9 i9 R! X @, L9 v; S2 t
李远局长分析了当前内蒙古体育彩票的销售形式和同行业市场份额占比,对在各盟市发言当中较为突出的措施方法以及信息进行了表扬,对盟市分中心提出的普遍存在的困难问题进行了解答,并且提出了对下一步工作的建议:首先,狠抓旗县市场,进一步拓展体育彩票基层工作。李远副局长表示,目前内蒙古体育彩票市场仍然密集与城市,旗县市场仍拥有较大潜力,旗县市场的开发是内蒙古体育彩票发展的很关键的环节;其次,保证营销活动的落实,做好网点宣传,做好销售员奖励工作,促进网点一线营销成功率,并对各项营销活动进行有效的总结和评估;第三,保即开,争竞彩,上下一心狠抓销量。即开彩票目前相比较来说是较有优势的一种玩法,保护好这个产品的同时,我们要争取全国销量增长点竞猜型玩法的销量,让本来销量好的有所发展,而短腿的不再短;第四,保障技术和财务工作的安全运行。李远副局长肯定了目前各盟市分中心在独立后的技术和财务工作,要求进一步保障技术安全,做好财务规范化管理,走好起步的路,保障各项工作的安全,本着体育彩票“公平、公开、公正”的原则做好各地区的财务工作。
- l. N% j) n5 {! \ 据悉,会议于7月6日针对财务工作进行了系统的培训。全区12个盟市和2个计划单列市体育彩票管理分中心主任和财务负责人及相关工作人员参加了此次培训。(巴拉) |
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